Drawn This Way Eyeliner
Product details
| Management number | 251256525 | Release Date | 2026/09/25 | List Price | US$1,106.40 | Model Number | 251256525 | ||
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What it is: A high-impact, long-lasting waterproof gel eyeliner with intense pigment for precise winged and cat-eye looks and 24HR smudge-proof wear.
Highlighted Ingredients:
- Long-Lasting Pigments: One-stroke pigments deliver rich, vibrant definition that lasts.
What Else You Need to Know: Drawn This Way gel pencil eyeliner features a creamy, highly pigmented, blendable formula with one-stroke color payoff and smudge time before setting. Long-wearing, waterproof, and fade-resistant, it glides on smoothly for precise, tug-free application - perfect for the waterline, smoky eyes, or bold graphic looks. This sharpenable eyeliner is available in 21 different shades across matte, metallic, glitter, and duochrome finishes and is encased in a color-matched barrel with a statement star charm on the cap.
Clinical Results: In a consumer test with 140 participants (ages 18-65) with daily product use:
- 99% say the product doesn't tug during application
- 98% say the product provides intense color in one stroke
- 95% say the product is smudge-proof
- 94% say the product provides a long-lasting effect
- Fade resistant
In an instrumental test with 32 participants:
- 24-hour wear
- Waterproof
- Ophthalmologist Tested
- Suitable for contact lens wearers and sensitive eyes
How to Use
Suggested Usage:
-For a clean eyeliner makeup look, apply the pencil along the upper lash line from the inner to outer corner, pulling the product out slightly to create a sharp wing.
-For a sultry, smoky effect, smudge the gel eyeliner immediately after application and then apply a little of the product to the waterline.
-Finish your look with the Marc Jacobs Born Star Eyeshadow and Flashes Mascara (each sold separately).
Bestseller ranking
Marc Jacobs Beauty
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